We’re on the cusp of the 2022 DH World Cup Season and there’s much to talk about… And joining George and Jack as co-host for 2022 is Emilie Siegenthaler who…
Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) have launched an industry-wide commitment to reduce plastic packaging and eliminate unnecessary packaging from the supply chain.
60 companies have today announced, via a joint CONEBI and CIE press release, to improve their use of sustainable and unnecessary packaging by 2025. The association also encourages other companies to follow suit.
“Our Industry Sustainability Programme puts the concept of cooperation within the industry at the centre of a wide strategy that is both in line and reinforces the European Green Deal“, said General Manager of CONEBI, Manuel Marsilio.
The release goes on to say…
“Cycling Industries are uniting behind a shared vision of creating a circular economy for packaging, contributing to the European Commission’s goal for a new circular economy. This vision covers all packaging material. For plastic specifically, it is inspired by and closely aligned with the vision of the Ellen MacArthur Foundation’s ‘New Plastics Economy Initiative‘, also adopted in the ‘Global Commitment’ led by the Foundation in collaboration with the UN Environment Programme. This vision is also endorsed by US based People For Bikes.”
The Circular Economy is a principal where any plastic manufactured is maintained in constant use and re-use to prevent it ending up in landfill or the wider environment. If they eventually do wind up underground then they should be genuinely compostable.
Signees of the commitment make a pledge to commit to a number of aims detailed below.
Cycling Industry Sustainable Packaging Commitment:
- Sharing and endorsing the common vision for more circular and sustainable packaging solutions with your supply chain partners
- Working with supply chain partners to reduce problematic plastic packaging’s and eliminate unnecessary packaging within your supply chain by 2025
- Working with supply chain partners to ensure that all supply chain packaging is reusable, recyclable, or compostable by 2025
- Working with supply chain partners to increase recycled content within packaging materials by 2025
- Creating customer / retail facing packaging commitments, which align with or exceed the common vision by 2025. (Only relevant if your company is responsible for creating / purchasing customer or retail facing packaging)
- Sharing progress and update with the wider cycling industry through the CONEBI / CIE Sustainability working group forum
Who is in?
At launch there are 60 companies signed up, including Mondraker.
Although it takes less than a minute to join the signatories with just some business contact details and a logo (I know, I did it for Singletrack). Mondraker do appear to be taking things seriously on the face of it with links to commitments and information about how they are tackling the problem of packaging on their website.
Packaging and environmental waste is very much something we are aware of here at Singletrack and one of the principal reason we decided to pull the printed version of Singletrack from the high street shelves of newsagents was because of the huge waste issue of unsold magazines that simply end up in the waste. Over 50% of all magazines that are sold on the high street end up being binned once the next issue comes along. Switching to direct sales and membership copies not only reduced our print run but also means that over 95% of all copies of Singletrack now end up in the hands of a reader.
There are some very familiar names on the list and many not so familiar, which reflects the aims of the group to tackle not just the public facing retail packaging problems but the whole chain of packaging right through the supply channels. This means business to business packaging is also in the cross hairs of the group, which is quite often a behind the scenes issue hidden from the public. Bosch, for example is a generally business to business (B2B) supplier that sells very little direct to the public. Bosch are an original signatory.
Undoubtedly the aims of the group are laudable and to be encouraged. How much difference it makes is very much down to the brands on the list and the real changes they make. At Singletrack we receive a lot of product that is both packaged for delivery within the industry as well as public facing customers. We will be keeping a close eye on the progress of this group.
Watch this space.
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